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[US] New Position to Focus on Evolving E-Commerce Market
Duravit USA has grown its marketing and sales team with the addition of Courtney Forson as Director of Digital Strategy in North America. In her role, Forson will work to enhance Duravit’s digital presence, liaising with sales partners and e-commerce vendors to amplify the product offering and brand leadership.
“Courtney is poised to play a key role on the Duravit team,” remarks Duravit USA President Tim Schroder. “Our sales model is constantly shifting to support more varied digital tactics. Courtney’s strong leadership and experience in e-commerce, distribution, and traditional wholesale channels bring a unique perspective to Duravit USA and will help keep us front-of-mind for the millions of people who are making their design decisions online.”
Forson joins the team with six years of experience in the digital resale of plumbing and lighting supplies. Most
recently, she worked for SUPPLY.com, an entity of Ferguson Enterprises, as their Director of Merchandising. During her time at SUPPLY.com, she led merchandising activities, product data management, and program negotiations. She also managed vendor accounts for all major plumbing and lighting brands, including Duravit.
Forson holds a BBA from the University of North Florida and an MBA from Auburn University. She will be based out of Duravit USA’s headquarters in Duluth, GA.